- Strategic Planning
- Sponsorship audits
- Implementation & Management
- Market Analysis
- Evaluation
- Negotiation
Developing effective sponsorships requires careful planning, a deep understanding of the business concerned, its brand positioning, where it wants to go and the views of internal and external stakeholders. Sports and sports marketing have grown ever more sophisticated against a background of the fast changing media environment in which we live. In today's multi-media, multi-channel market place such certainties as may have existed in sports sponsorship in the past have changed. For companies embarking on sponsorship, Eden Rock Sports provides consulting services which will help make the task of strategic planning, implementation and management that much easier.
Our personnel have experience across the spectrum of sports sponsorship and enjoy strong relationships within the industry at every level. Our suppliers provide us with the detailed research, analysis and data that enable us to measure the relevance and effectiveness of sponsorship activities, while our practical yet creative approach to developing programs that work for our client businesses ensures that sponsorship is a rewarding and profitable experience.